What was the case about?
The Little Dessert Shop, a dessert restaurant based in Wolverhampton, approached FBC Manby Bowlder with the intention of expanding the business into Brierley Hill, West Midlands. The restaurant has been around since 2015 and due to huge success, they have been able to expand into 5 locations with future plans to expand into another 4.
Owner Mu’azzam Ali and business partner Zaeemm set their eyes on a unit within the Intu Merry Hill Shopping Centre, residing in the food court.
How did we help?
Our Commercial Property specialists advised on the matter. They handled the legalities of obtaining the unit and worked closely with Mu'azzam and Zaeemm.
Mu'azzam explained: “When we were considering our next opening, we secured a unit at London Euston. However, having had our eye on Merry Hill for well over a year, we decided to keep our expansion initially focused on the West Midlands and surrounding areas. I don’t doubt, however, that we’ll create a nationwide presence through our planned future expansion.”
What was the outcome for our client?
After successfully supporting and guiding Mu'azzam and Zaeemm to launch the new Little Dessert Shop in Merry Hill, the store has seen tremendous success. Since then, Mu'azzam have appeared on Made In Birmingham for a special interview with Carl Jones to talk about obtaining such a prime location and the success of the new branch.
Mu'azzam was thrilled with the service he received from the commercial Property Team: "FBC Manby Bowdler’s Commercial Property Team has worked with us from the outset and I sincerely believe that her advice and support has allowed us to grow and prosper in the way we have. She really has been key to our success.”
Because of this success, the guys at The Little Dessert Shop will be working with the Commercial Property team to expand into 4 new locations within the West Midlands area: Stafford, Telford, Stoke and Shrewsbury.