Christmas traditionally brings a round of festive celebrations for customers and employees, but with current Covid-19 restrictions, companies are having to re-think drinks and dinners for customers and learn how to stage a virtual staff party.
Plans that venture into new territory will demand a doubling down on risk management. Any corporate gifting and entertaining must stand up to the rules laid out in the Bribery Act. And an online Christmas party still needs to be carefully managed to avoid employer liability from inappropriate staff behaviour.
A recent poll found that 26% of employees had a virtual event planned for this year, but any company-organised office party, even online and out of working hours, is an extension of the workplace. It’s a stiff test for company policies in the best of times, touching everything from diversity, equality, harassment, misconduct, complaints and even the use of social media.
This year, faced with the challenge of pandemic restrictions, event organisers have come up with creative ways to make the virtual office party night as exciting as possible, with team building ideas such as encouraging staff to take part in live comedy or song writing. And many are turning to celebrity participants. Monty Python’s John Cleese will join your online event for ten minutes for less than £600 and Dr Who alumni John Barrowman is a snip at £190. Or wine buff Oz Clarke can do a night of wine tasting for a £5,000 fee, with four bottles of wine delivered to each person’s door for £85.
Pre-event gift deliveries are a common option for virtual events, but whether or not alcohol is included, there is still a likelihood of drinking by those taking part if they are in their own home.
“The chance of loose words increases when inhibitions are relaxed and as most companies would expect to have a zero-tolerance policy towards alcohol in the workplace, it’s important to give staff a clear idea of what is acceptable,” said Tracy Worthington, employment expert with FBC Manby Bowdler.
“Everyone needs to know where the boundaries are in this different environment, and managers should be on the alert to monitor and safeguard what is happening in their team during the event, looking at both online interactions and any work-based team conversations or public social media postings.”
The other Christmas challenge for companies is likely to surround how to entertain and thank customers for their support during this difficult year. Under the regime introduced by the Bribery Act 2010, any corporate hospitality or gifting must be reasonable and proportionate.
Tracy added: “Whether it’s misconduct during the Christmas party, or an over-generous gift to a customer being courted for their business, such issues can have a direct impact on an organisation’s reputation as well as opening the door to stiff penalties, so it’s worth taking a close look at any new ideas.”
For help and advice on these issues Tracy Worthington will be able to help.
*Moneypenny: the telephone answering service polled 1000 people across the UK, October 2020.